"At first I didn't understand why I needed an online solution when I had a perfectly good physical store but I soon realised that my customers had already migrated to mobile-first solutions. We instantly realised the value a remote business management app can add to our business and there was no looking back since then."
Sri Vigneshwara Enterprises
“What I like best is that I have all my products neatly catalogued and ready to be shared on multiple platforms. It's so easy for me to conduct business all over the country now. I can also manage all my orders in the back-end.”
Channel Loyalty involves strengthening the relationship between a brand and its channel partners for long-term gains.
Transforming brand-channel partner relationships can have a positive impact on secondary sales. Keeping channel partners motivated with the right incentives can help businesses grow successfully and stay competitive in the market.
Brands can retain their channel partners by demonstrating how much they value their relationship. Brands can offer meaningful rewards and incentives that in-turn will help channel partners succeed in their business. The secret to a successful relationship involves a win-win situation for all parties involved.
A Channel Loyalty Software is a platform that helps brands offer meaningful rewards and incentives for the channel partners based on their performance. The platform captures real-time sales data and converts them into relevant metrics used to redeem business-friendly rewards.
While choosing a Channel Loyalty Software, consider a solution that allows you to offer business-friendly rewards to your partners as opposed to run-of-the mill rewards that do not incentivise partners. The platform must be able to run effective campaigns and deliver real-time information on performance to evaluate progress.